About the Client

The Proprietary Association of Great Britain (PAGB) is the UK trade association representing manufacturers of branded over-the-counter medicines, self-care medical devices, and food supplements. As a key voice in the healthcare space, PAGB supports public health initiatives and promotes responsible self-care through policy, advocacy, and member services.

Client Challenge

PAGB faced mounting challenges from outdated, on-premises infrastructure that was costly to maintain and offered limited scalability. Their VMware-based environment was aging, lacked redundancy, and was expensive to license and operate. Without in-house cloud expertise, PAGB needed a partner to help modernize their IT estate while improving security and long-term sustainability.

Partner Solution

Dudobi designed a secure and budget-aligned AWS platform tailored to PAGB’s operational needs and UK-based membership. Legacy infrastructure was decommissioned and replaced with a simplified cloud architecture using Amazon EC2 and RDS, supported by fully managed services that removed the burden of day-to-day infrastructure management.

To ensure operational resilience and compliance, monitoring and automation tools were integrated across the environment. Email, static file hosting, and backup functions were modernised with cloud-native services, while access from the head office was secured using bastion hosts and IP-based restrictions.

Results and Benefits

The migration delivered measurable improvements across key operational areas:

• Cost Savings: Significant reduction in licensing and hardware costs through the shift to pay-as-you-go cloud infrastructure.
• Improved Reliability: New architecture introduced built-in redundancy and monitoring for greater uptime and resilience.
• Enhanced Security & Compliance: Security tooling was implemented to support governance requirements and provide audit visibility.
• Operational Simplicity: Managed services eliminated the need for in-house infrastructure expertise, freeing up resources for strategic initiatives.

PAGB now benefits from a stable, scalable cloud environment that supports their mission with the agility and reliability required to serve members and stakeholders.

About the Partner

Dudobi is a forward-thinking technology solutions provider specialising in cloud-based solutions for businesses across various industries. With expertise in AWS services, Dudobi helps clients automate and optimise their infrastructure and workflows, delivering scalable, secure, and cost-efficient solutions. Our team of AWS-certified experts works closely with clients to drive innovation and improve operational efficiency, empowering them to achieve their business goals and improve customer experiences.